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Hewlett-Packard Co

HP today announced that the Hewlett-Packard Company Foundation has made a donation of $25,000 for relief efforts resulting from the wildfires in Colorado. The grant will be made to the American Red Cross.The Hewlett-Packard Company Foundation awards grants for humanitarian relief in communities hit by disaster, matches employee giving, and supports innovative education projects. The Foundation responded to numerous major disasters in 2011, including the Japan earthquake and tsunami; flooding ... Read More

Address      Hewlett-Packard India Sales Pvt.Ltd Hewlett-Packard India Sales Pvt.Ltd Hewlett-Packard India Sales Pvt.Ltd 24, Salarpuria Arena Adugodi Hosur Road Bangalore - 560 030
Website      www8.hp.com/us/en/hp-information/index.html
Holding      No Holding Details

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Mgr Mktg Ana / Ops I b

Based on appropriate analysis of marketing information, provide value-added business performance analytics and optimization recommendations that enable continuous improvement across the Marketing organization to drive incremental demand generation or improve marketing productivity Research and evaluate opportunity to apply common methods and frameworks across analytic projects to allow for reuse of modeling and more efficient solutions to marketing needs Recommend go-to-market actions based on analytical findings to senior leaders Work with business marketing teams to develop comprehensive understanding of marketing investment opportunities/trade-offs and translate that understanding into detailed requirements Manage internal and external resources to ensure that campaigns are executed accurately, effectively and within budget Implement marketing process and tools such as Marketing Resource Management (MRM) , Customer Relationship Management (CRM) Customer Knowledge Management (CKM) to drive performance management/productivity Develop marketing and sales policies with particular focus on specific product line and/or region in compliance with local regulations Initiate/drive/execute complex cross-functional and cross-region marketing plan, program and/or campaigns Lead cross-region data-driven analyses and actionable planning; typical within particular region/countries Manage large scale of cross-function/region marketing investment and programs Recommend marketing investment to strategic programs to optimize revenue and margin Lead development of predictive marketing mix model Desired Profile Education and Experience Required: Business Analyst (BA) or Bachelor of Science (Bachelor of Science (BS) in Marketing or related field; Master of Business Administration (MBA) preferred 7+ years marketing and project management or operational experience Experience in Marketing database such as Marketing Resource Management (MRM) or Customer Relationship Management (CRM) applications; statistics background a plus Advanced statistics background for analytical positions preferred (advanced degree with research and statistical focus background) Knowledge and Skills Required: Expert knowledge of marketing principles, practices, tactics and tools In-depth knowledge of marketing activities and practices and procedures In-depth knowledge of and/or experience in business and marketing strategies Excellent written/oral communications and analytical skills Excellent interpersonal and project management skills; ability to build and manage virtual teams Excellent negotiating and change management skills Ability to interface effectively with management team and functional disciplines Excellent influencing and consensus-building skills Excellent execution skills Experience 7 - 12 Years Industry Type IT-Software / Software Services Role Manager - Market Research / Consumer Insights / Industry Analysis

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Vacancy type:

Full Time

Contact Mode:

not provided

Fax:

not provided

Contact Name:

HR

Job Duration:

not provided

Phone:

9911001568

Email:

not provided

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