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E.W. Scripps Company

The E. W. Scripps Company is a diverse media concern with interests in newspaper publishing, broadcast television stations and syndication.Scripps operates daily and community newspapers in 13 markets, and 19 broadcast TV stations.Scripps also operates Scripps Howard News Service and United Media, the worldwide syndication home of Dilbert, Marmaduke and 150 other features and characters. Read More

Address      312 Walnut Street 2800 Scripps Center Cincinnati, OH 45202
Website      www.scripps.com
Holding      No Holding Details

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Director of Creative Services

Lead the marketing and branding efforts on multiple platforms.

Key activities

    * Oversee the brand image strategy and execution, including supervising all aspects of station promotion and marketing using on-air, online and outside media resources.
    * Responsible for the development of promotional strategic plans, multi-media marketing plans, promotional News campaigns, general programming promotion.
    * Develop web-based promotion and monitor image of station website.
    * Supervise and schedule day-to-day activities in the Promotion Department for station.
    * Liaison with network and syndicators regarding the station promotional activities.
    * Coordinate commercial production and sales promotion for the Sales Department.
    * Develop and coordinate viewer-related contests for station.
    * Develop and monitor annual budgets for Creative Services Department.
    * Perform other duties as may be assigned by station GM and corporate management.

Education & Experience/Certifications

    * Bachelor's degree in Marketing, Journalism, Communications or other related field preferred or equivalent business experience.
    * Minimum five years of progressively responsible multimedia creative/management experience in the areas of promotion, production and/or creative services for medium to large market.
    * Proven track record for development of successful marketing concepts and branding efforts is a necessity.

Skills & Abilities

    * Possess a keen interest and understanding in the latest technology and social media applications as applicable to marketing.
    * Must possess effective leadership and management skills as well as the ability to work well with management team.
    * Possess the ability to conceive, produce, implement and measure strategic marketing plan based on research.

Work environment

    * Ability to sit/stand/walk for extended periods.
    * Ability to lift up to 15 pounds.

Other Job Information

Vacancy type:

Full Time

Contact Mode:

not provided



Contact Name:

not provided

Job Duration:

not provided





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