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Birlasoft (India) Limited

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Website      www.birlasoft.com/
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Marketing - Analyst Relations Specialist - IT / S

Location: Noida Experience: 12+ years Reports To: Global Head - Marketing & Alliances Purpose: Plan and execute the advocacy program Birlasoft in line with the business strategy of the company. Define the nature of relationship in tandem with business plan, horizontal competencies and vertical GTMs. Engage with Analyst , Advisors and Associations ( AAA ) build brand credibility , create pipeline and gather market/ account intelligence . Experience Level: 12 years plus out of which last 5 years atleast in analyst/ influencers relationship . Experience in marketing intelligence role would be an added advantage . Salary: "As Per Company's Policies" Industry: IT-Software / Software Services Functional Area: Marketing, Advertising, MR, PR, Media Planning Role Category: Senior Management Role: Head/VP/GM-Public Relations/Corporate Communication Education: (UG - Any Graduate - Any Specialization, Graduation Not Required) OR (PG - Any Postgraduate - Any Specialization, Post Graduation Not Required) OR ( Doctorate - Any Doctorate - Any Specialization, Doctorate Not Required) Key responsibilities: Create , build and consolidate partnerships between identified analysts , advisors and associations ( AAA ) & Birlasoft in collaboration with Competency centre and practices Mapping plan of the key contacts in AAA organisation both at their Corp and Geo level and creating relationship Jointly develop pipe build plan Attain the desired level of Birlasoft position in their public ranking ( Magic Quadrant , Top 20 listing etc. ) Provide support to Sales , presales and delivery as required to grow business with account intelligence , market intelligence and competitive intelligence Competencies Required Excellent communication & presentation Skills Excellent leadership qualities Team Player Passionate, Dynamic & Energetic Ambitious - Desire to be a part of growing organization Ability to collaborate along with Team Player

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