Solutions Marketing Retail/Branch Information

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NICE-Systems Limited

NICE Systems (NASDAQ: NICE), is the worldwide leader of intent-based solutions that capture and analyze interactions and transactions, realize intent, and extract and leverage insights to deliver impact in real time. Driven by cross-channel and multi-sensor analytics, NICE solutions enable organizations to improve business performance, increase operational efficiency, prevent financial crime, ensure compliance, and enhance safety and security. NICE serves over 25,000 organizations in the ent... Read More

Address	NICE Systems Inc. - Security Sector 301 Rt 17 North 10th Floor Rutherford NJ 07070 USA
Website	www.nice.com/
Holding	No Holding Details

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Solutions Marketing Retail/Branch

This role’s primary focus is to execute Solution Marketing activities in support of NICE Retail/Branch solutions. This role requires experience in marketing to Enterprise B2B customers, including product messaging and positioning, content, sales enablement tools and field marketing programs. Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits is crucial. In your product marketing role you will be the expert in buyers, how they buy and their buying criteria and will transfer that knowledge to the sales channel.

Activities include:

    * Develop solution/product positioning and messaging that differentiates your products in the market
    * Promoting thought leadership through blog posts, webinars, white papers, speaking events, etc.
    * Developing content in support of global and regional marketing campaigns and initiatives and responses to competitive situations
    * Sales enablement – communicate the value proposition of the products to the sales team and develop the sales tools and collateral (sales presentation decks, brochure content, demonstration tools, etc.) that support the selling process of your products
    * Speaking on panels, webcasts, user group meetings, analyst and press briefings
    * Product launch – plan the launch of new products and releases and manage the cross-functional implementation of the plan
    * Evangelize to and educate industry analysts
    * Market intelligence – be the expert on your buyers, how they buy and their buying criteria; industry trends and competitive offerings; be the expert on your competition and how to crush them
    * Demand generation – develop the strategy and partner with other marketing teams to drive demand for your products

Education:

Bachelor’s degree in marketing, communications or business

Requirements:

    * 5+ years software product marketing experience in Enterprise space
    * Excellent interpersonal and presentation skills
    * Strong oral and written communication skills and attention to detail
    * Excellent people and management skills to interact with staff, colleagues and cross-functional teams, and third parties.
    * Occasional international travel
    * Software Product Marketing experience in banking, healthcare, insurance or retail a plus
    * MBA a plus

Other Job Information

Vacancy type:	Full Time	Contact Mode:	not provided
Fax:	972 9 743 4282	Contact Name:	not provided
Job Duration:	not provided	Phone:	972 9 775 3777
Email:	nicesystemsemea@nice.com