HDFC Bank Limited

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Will be responsible for achievement of income, volume and new customer acquisition targets for their respective branches mapped under them for Retail Forex & Trade Services products with the support of various channels like Branch, Current account, Managed portfolio, NR etc. Will increase penetration of Trade & Forex business into Current & Savings A/c with coordination with respective teams by undertaking profiling exercise for existing customer base Will generate leads and cross sell Current A/cs as part of their job description. Will make joint calls with the RMs / PBs / ABMs / PRMs / BMs etc on the identified potential customers or act independently to close deals with the customers. Will initiate marketing and promotional activities that are branch specific for their regions and for customers in coordination with marketing team. Will drive all centrally launched marketing activities and promotional schemes for the branches and the customers and monitor various branch activities with regard to centrally driven marketing activities. Will liaise for tie-ups with travel agents, emigration agents, student counselors, business chambers, EXIM associations etc for generating new business. Will liaise and action out with various departments like Product / Operations / Treasury / LSS / Marketing etc for various requirements. Will visit branches regularly and conduct trainings programs for branches / channels and put in place action plan for negative variance branches. Will send weekly reports to Supervisor (BH / CH) / ASM / RSM / National Sales Head and Product regarding various activities undertaken for the week

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